Hi, I'm Rodrigo Ribeiro. I'm a Creative Director based in NYC and recently joined Campbell Ewald. After an extensive career in both the US and São Paulo, I bring my creative expertise and leadership to this fantastic agency. Previously, I made a significant impact at Sol de Janeiro, an American beauty brand inspired by Brazilian culture, where I crafted and oversaw full-funnel content, from digital initiatives to global campaigns.

My career spans 19 years, beginning in São Paulo. Before joining Campbell Ewald, I held the same position at Sol de Janeiro and Havas NYC and also served as a Senior Art Director at R/GA NYC and Y&R from 2016 to 2018. Throughout my journey, I’ve enjoyed working with various global clients, including Google, Samsung, Mercedes-Benz, Procter & Gamble, Colgate, and Keurig. My work has earned international acclaim and invitations to judge several advertising festivals, making my parents proud back in my little hometown in Brazil.

In my role at Campbell Ewald, I try to integrate creativity, strategic thinking, art direction, and leadership to contribute to the brand's success. I am dedicated to elevating ideas by staying ahead of trends and leading a talented team of creatives : )

I'm addicted to soccer and could talk about it all day, especially if you're not German. I'm also passionate about cinema and have found time to watch and rate more than 1,000 movies. (yes, I think "Home Alone" is one of the best films ever). I met my wife at a Carnival party in NYC dressed as Elsa, and she fell in love with me (obviously). Now, we have a tiny little baby named Luca.

Feel free to talk and stalk.
: )

//AWARDS//

Cannes – 1 Silver Lion in Outdoor
Cannes – 1 Silver Lion in Adapted Outdoor
Cannes – 1 Bronze Lion in Mobile
Cannes – 1 Shortlist Lions Health
Cannes – 1 Shortlist Mobile
Cannes – 1 Shortlist Lions Health Pharma
Cannes – 1 Shortlist Promo & Activation
Cannes – 1 Shortlist Promo & Activation
Cannes – 2 Shortlists Outdoor
Clio - 1 Silver
ADC - 1 Merit
One Show - 2 Merits
El Ojo Iberoamérica – 1 Gold in Mobile
El Ojo Iberoamérica – 1 Bronze in Public
London International Awards – 1 Bronze in Public
FIAP – 1 Gold in Outdoor
São Paulo Creative Club – 1 Bronze
São Paulo Creative Club – 1 Outdoor Inbook
São Paulo Creative Club – 1 Design Inbook
São Paulo Creative Club – 1 Digital Inbook
Luerzer's Archive Magazine Publications
Oscars - Zero
Nobel Prizes - Zero

//JURY//

AICP Awards
Mobius Awards
Adstars Awards

//WORK EXPERIENCE (14+ YEARS)//

Campbell Ewald - Creative Director - (2024 - present)

Sol de Janeiro - Associate Creative Director (2022 - 2024)

Havas NY - Associate Creative Director (2021 - 2022)
Keurig Dr Pepper

RGA NY - Senior Art Director New York (2018 - 2021)
Google Play, Samsung, Mercedes-Benz

Y&R Red Fuse NY - Senior Art Director New York (2016 - 2018)
Colgate-Palmolive

Publicis - Art Director São Paulo (2011 - 2015)
Procter & Gamble, Nestlé

Z+ (Havas) - Junior Art Director São Paulo (2009 - 2011)

Euro RSCG (Havas) - Junior Art Director São Paulo (2008 - 2009)

Full Jazz - Junior Art Director São Paulo (2007 - 2008)